Contents:

The Coffee Man: film about champion barista Sasa Sestic premieres in Canberra

Author still sounds funny to me.

I remember that before I came to Australia to play European Handball, I was struggling to pass the most basic English exams. Did you always want to write a book, or did the idea for writing a book come after the film? The idea for the book came first, but the idea was to write a book about coffee origins and experiments, not so much about me. I never expected the film to happen the way it did — one moment, Jeff and Roland were with me in Ethiopia filming coffee farms and before we knew it, we were in Seattle at the WBC [World Barista Championships].

Winning the World Barista Championships meant that any idea for a book went on hold and for the next couple of years, I spent the majority of the time travelling across the world to different expos, coffee farms, trade shows and more. I have been writing it on and off for two years and although the timeline in it is not perfect, this book contains the stories and experiences that are closest to me.

What inspired you to write a book in the first place? Have you always wanted to write one? What happens on the farm level is so inspiring to me, and I wanted to share my experiences on these farms and with the producers so that people could understand what happens at that stage in the coffee chain. I also wanted to include different experiments and case studies I have participated in over the years and how that has helped various producers improve their coffee.

Was this the purpose of the book and if so, what exactly did you want to share with people?

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As I said earlier, the idea of the book has been around since before the inception of the film. They are parallels in that they show w hat my team and I have gone through to get to where we are. My hope is that a lot of baristas and other coffee professionals can relate to some of the stories, become inspired by others and use it as a way to get the best out of themselves and the coffees they use.

World Barista Championship 2015 : SASA SESTIC, Ona Coffee, AU

After some prompting, I began to write the book about about four weeks after winning the World Barista Championship; so around June The plan was for me to finish the book by the end of and to release it early the following year — of course, travelling most of the time in the following two years meant that unfortunately, the book was postponed. So, the original plan was to write the book in six months and in total, it took me 2 years and 5 months.

So a bit longer than planned, but at least it was finished! Believe it or not, most of The Coffee Man was written in sitting in airport lounges waiting for connecting flights, or on planes. The main problem was this though was that I love sleeping and I find it very easy to fall asleep on planes. I would get halfway into writing a chapter and all of a sudden, I would wake up with the laptop still open on the tray in front of me.

I found it difficult to write between travels and flights, when I was at home. My days are always so busy and packed with a lot of my work activities, and at the end of the day I would look forward to spending as much time as possible with my wife, Beti and our two kids.

Funding period Sep 30, - Oct 30, 30 days. That experience definitely helped me become who I am today. After this, they then walk to the farms to pick cherries, back to the crossing point and then to the washing station — in total, they end up walking for more than 8 hours a day. You have successfully registered! For me, what this photo shows is that with great respect, dedication and great people, the impossible can be achieved. I have been working in coffee for more than 10 years and it can be hard to remember all the names, faces, places, competitions and so on.

What I ended up doing was waiting until the kids had gone to bed and then trying to pull out my laptop and get some writing done. Sometimes I managed to get some words down but a lot of the time, I was simply too tired. I found the hardest part of the book to be just sticking with one concept. On a few occasions, I would be at coffee farm or in some part of the world and be inspired by something, so I felt compelled to write about it. Another part that was difficult was just trying to remember everything that has happened, and when.

I have been working in coffee for more than 10 years and it can be hard to remember all the names, faces, places, competitions and so on. More than a few times, I would finish a chapter and then go back later to read it, only to realise that I had forgotten very important people, places and events. Do you have a favourite chapter, or favourite photo in the book? You can then take up to 50kg of your coffee back home with you!

You might ask - why not just raise money and give it directly to producers and communities at origin? We believe that creating effective change is not only about providing resources; it is about connecting communities, sharing knowledge and creating a mutual respect from crop to cup between all links in the coffee chain. By sharing the stories, struggles, triumphs and knowledge of coffee producers and professionals, we aim to share the story of a cup of coffee and the people behind it.

With every book sold, we share not only the profits of the book, but the information and personal stories of coffee farmers within.

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By doing this, we are creating a stronger bond between those that produce coffee and those who consume it. Coffee farming isn't cheap, and nor is publishing books. By crowdsourcing, we can make sure they all the money produced from the book can go to a better place. I wholeheartedly believe that the best way to produce this book is to put it in the hands of people who love coffee.

By involving people from all different parts of the coffee chain, this project isn't just about my story; it's about the global coffee community coming together to share stories, raise money and aid communities. Questions about this project?

The Coffee Man: film about champion barista Sasa Sestic premieres in Canberra

Check out the FAQ. You will also as well as a signed copy of the book and your name will also be listed as a contributor on sasasestic. Sep 30, - Oct 30, 30 days. Share this project Done.

‘The Coffee Man’ book

Tweet Share Pin Email. The Coffee Man book. I'm Sasa Sestic and I'd like to publish a book, to share my passion of coffee and share inspiring origin stories with you. Each of these farms has specific issues that we plan to address: Support Select this reward. Estimated delivery Oct Kickstarter is not a store. It's a way to bring creative projects to life. Learn more about accountability. Your name will be listed as a contributor and donor on sasasestic.

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